What makes a Super Demo so super?
Download the Ebook to find out!
With over 500,000 brands competing worldwide in over 2,000 product categories, standing out has never been more important. Our super demos are all about standing out.
In this e-book, you’ll discover not only what our super demos represent and how they work, but when to run them and how to measure their success. Featuring several key case studies of some of our most successful recent demos, we’ll explore how using a super demo to make an impact over an extended period can help entrench your brand in the hearts and minds of Costco members.
You'll discover:
What a super demo is - We explore three of our most successful super demos from the last few years, figuring out what made them so special and examining the major sales uplifts they catalysed.
How we run a super demo - A detailed, step-by-step look into the WDS super demo process. You’ll learn about the preparation that goes into every demo, the parts that the brand and the vendors need to play and how to take your super demo from concept through to completion.
When to run a super demo - Knowing when is just as important as knowing how. The ‘right time’ will always vary depending on your product’s market. But there are three key factors that should always play a key tactical role in dictating when a super demo is most effective - the season, the marketing and the launch date.
Super demo training - Our team of brand ambassadors are open books ready to receive the knowledge of your brand, but it’s up to you to decide how that training occurs. Would you prefer a face-to-face session or are you comfortable with the online or in-house options? We’ll take you through all three.
The Costco partnership - We’ve been working directly with Costco for over 25 years and make no mistake, this is a partnership. We breakdown what Costco expects of its vendors and how you can ensure that your super demos meet their exacting standards.
Measuring your success - What does a successful super demo look like once the dust has settled? Measuring your sales, your ROI and the long-term benefits.
Download our ebook today by filling out the form on this page.